Start
with a clear conception of what you want to measure, and why. This will
crystallize your evaluation strategy and methodology.
Measure
Access (who is visiting, from where, and their profiles), Use (what
they are using it for, and how), and Impact (what difference is makes).
Internally, measure process efficiency and faculty satisfaction.
Evaluation is important for two essential reasons:
Tracking
the usefulness and usability of OpenCourseWare, and the efficiency of
your publication process, will help you to identify and implement
improvements to features and services, and will inform longer-term
direction to keep your OpenCourseWare relevant over time.
Measuring the use and demonstrating the impact of an OpenCourseWare helps ensure continued engagement of key stakeholders.
We
recommend early planning for evaluation and measurement, including
determining the appropriate metrics to measure, and tools and processes
to implement, so that these can be built into your OpenCourseWare
design from the start.
